It is no surprise that the Super Bowl was a hit this year. Between Usher’s performance at halftime, and the one and only Taylor Swift making an appearance to support her boyfriend – Chiefs player Travis Kelce – there was something for everyone to look forward to. However, for some of us, the iconic, overhyped Super Bowl commercials are still the best part of the night. This year, the commercials did not disappoint.
Superbowl ads are known to include cult-favorite celebrities, and this year was no exception. The famous Tik Toker, Addison Rae, appeared in an ad for Nerds Gummy Clusters. These candies have become viral on Tik Tok, both for their delicious taste and the supposedly dangerous amount of the cancerous dye, Red 40. It was only fitting for the Tik Tok star to make a cameo in this silly commercial.
Actress Kate McKinnon starred in a commercial for Hellman’s mayonnaise. McKinnon has been well-known for her performances in Saturday Night Live and her iconic performance as “Weird Barbie” in Barbie (2023). Pairing her up with a cat who meowed the word “mayo,” was as amusing and weird as ever.
Chris Pratt appeared in a hilarious commercial for Pringles potato chips. In the ad, Pratt had grown a mustache, and became viral for looking like “the Pringles guy.” The ad plays off of the stupidity of viral memes on the internet, all while showing off Pratt with an interesting looking ‘stache.
Some other honorable mentions of celebrities include a frozen Ken Jeong in a commercial for Popeyes, and Wednesday star Jenna Ortega in an ad for Doritos’ new Dinamita chips.
Superbowl commercial breaks wouldn’t be complete without a tearjerker. This year, the car dealership, Kia, takes the lead, as they presented a heartwarming story of a girl performing her winning ice-skating routine on the pond at her grandfather’s house, whose old age prevented him from making it to the competition. Tears are brought to Grandpa’s, and viewers’ eyes, as music is played from the new Kia EV9.
My personal favorite commercial was the surprise launch of the long-awaited film Wicked: Part One. This movie, starring Ariana Grande and Erivo as Glinda and Elphaba, is an anticipated adaptation of the Tony award-winning Broadway musical. Its fans have anticipated the adaptation for years, and through a trailer full of breathtaking visuals and music, it has finally been announced that the movie will be released on Thanksgiving of 2024.
The best commercial of them all was by far Door Dash’s Super Bowl sweepstakes: Dash-All-The-Ads-2024. The winner of this giveaway is to receive every single product advertised during the game. This includes grand prizes like 3+ cars and $50,000 towards a down payment for an apartment, totaling over $480,000 in prizes.
However, there’s a catch: The only way to enter this giveaway was to enter an extremely long promocode that was rapidly shown during the ad. Viewers had to enter multiple paragraphs worth of words and dashes to be entered into the contest, making the giveaway even more exciting and enticing. There’s nothing better than attempting to enter an impossibly long promo code while ignoring Kelce’s and Mahomes’ victory speeches!